DAddario and John Butler

Strike a Chord for Cancer Foundation Making life better by striking a chord in someones heart

D'Addario is the world's leading manufacturer of guitar strings and accessories. Strike A Chord For Cancer is proud to have D'Addario involved as a major benefactor to the foundation through its financial contributions made based on sales of some of it's most popular models of guitar strings. The initial phase of the partnership has begun in Australia through D'Addario's distribution partner, Music Link Australia, and will be rolled our internationally throughout 2009 and beyond.

This is an exciting chapter in the short history of Strike A Chord, and the foundation is overwhelmed by the support and generosity of D'Addario and its distribution partners. With our roots fairly and squarely in the music industry, it is exciting to have D'Addario, one of the oldest and most recognised brands in the music business, to be associated with us. we hope for a long and outstanding relationship between Strike A Chord, D'Addario and D'Addario distributors around the world.

A recent campaign involving renowned musician John Butler was launched in Australia in 2009, with D'Addario Australia donating a portion of every sale of sepcially marked D'Addario strings.